WE ARE EDITO

Passionate, excited and International — we're a close-knit little team with big ideas. From all corners of the globe, the diversity amongst us brings a unique vibe to a business born in the most beautiful city in New Zealand — Nelson. This is where the whole world wants to be.


PAUL

EDITO FOUNDER & BUSINESS DIRECTOR

From New Zealand

TO BE WRITTEN!! the first beaming face to greet you as you enter the Showroom. There’s never a dull moment when Mona is present, due to her contagious dynamic energy and passion. Experiencing her moving her “feets to the beats” of Latin American tunes is not uncommon and her exotic Swedish accent has us constantly swooning over Europe — and feeling like we are already there! There really is no one better to complement our wonderful international collections. Don’t let her buoyant, humorous character fool you — Mona is incredibly hardworking and an absolute expert at what she does. Always on top of the ball, she keeps our Showroom looking fresh and fabulous, and can tell you everything there is to know about each product. Mona hugely contributes to the heart and soul of EDITO, which is evident the moment you step through the door.

HUMOROUS  //  DRIVEN  //  APPROACHABLE


CHAR

EDITO FOUNDER & PROJECT DIRECTOR

From New Zealand

TO BE WRITTEN!!! -store graphics and prints that contribute to the overall refined, contemporary feel of the Showroom and EDITO brand are credited to our lovely Mini. Working behind the scenes in our upstairs office, she produces a lot of our printed material for in-store campaigns, alongside product documents and visuals for interior projects. Mini is exceptional at creating visual organizational tools and contributing branding concepts. We adore and appreciate her composed, soulful nature, which certainly doesn’t hinder her efficiency and speedy turnaround. Enthusiastic about design elements such as colour, texture and mood, Mini is a true asset to our tight-knit team. What Mini loves most about the EDITO brand is that it strikes a balance between young and old; big and small; extravagant and pared-back; playful and poised — just like herself. She believes that “balance is key,” and we all completely agree.

DEDICATED  //  CARING  //  INTUITIVE


SARAH

MEDIA & MARKETING DESIGN MANAGER

From New Zealand

TO BE WRITTEN!! the first beaming face to greet you as you enter the Showroom. There’s never a dull moment when Mona is present, due to her contagious dynamic energy and passion. Experiencing her moving her “feets to the beats” of Latin American tunes is not uncommon and her exotic Swedish accent has us constantly swooning over Europe — and feeling like we are already there! There really is no one better to complement our wonderful international collections. Don’t let her buoyant, humorous character fool you — Mona is incredibly hardworking and an absolute expert at what she does. Always on top of the ball, she keeps our Showroom looking fresh and fabulous, and can tell you everything there is to know about each product. Mona hugely contributes to the heart and soul of EDITO, which is evident the moment you step through the door.

CASUAL  //  ARTICULATE  //  STYLE-SAVVY


MINI

IN-HOUSE GRAPHIC DESIGNER

From India

The eye-catching in-store graphics and prints that contribute to the overall refined, contemporary feel of the Showroom and EDITO brand are credited to our lovely Mini. Working behind the scenes in our upstairs office, she produces a lot of our printed material for in-store campaigns, alongside product documents and visuals for interior projects. Mini is exceptional at creating visual organizational tools and contributing branding concepts. We adore and appreciate her composed, soulful nature, which certainly doesn’t hinder her efficiency and speedy turnaround. Enthusiastic about design elements such as colour, texture and mood, Mini is a true asset to our tight-knit team. What Mini loves most about the EDITO brand is that it strikes a balance between young and old; big and small; extravagant and pared-back; playful and poised — just like herself. She believes that “balance is key,” and we all completely agree.

BROAD-MINDED  //  METICULOUS  //  CALM & COMPOSED


MONA

SHOWROOM MANAGER

From Sweden

Our whirling, bubbly Swedish gem is likely to be the first beaming face to greet you as you enter the Showroom. There’s never a dull moment when Mona is present, due to her contagious dynamic energy and passion. Experiencing her moving her “feets to the beats” of Latin American tunes is not uncommon and her exotic Swedish accent has us constantly swooning over Europe — and feeling like we are already there! There really is no one better to complement our wonderful international collections. Don’t let her buoyant, humorous character fool you — Mona is incredibly hardworking and an absolute expert at what she does. Always on top of the ball, she keeps our Showroom looking fresh and fabulous, and can tell you everything there is to know about each product. Mona hugely contributes to the heart and soul of EDITO, which is evident the moment you step through the door.

PASSIONATE  //  ADVENTUROUS  //  VA VA VOOM


LA QUARE

WAREHOUSE MANAGER

From Thailand / Myanmar

La Quare is in charge of the Warehouse at the back of our Showroom and makes sure that each product is carefully and lovingly built, packaged and sent to our wonderful customers. With the help of his brother La Rain, he is the muscles of our operation and keeps nice and fit by moving our heavy pieces around the EDITO space. From assembling furniture to wrapping artwork, La Quare is truly a one-stop-shop for all of our production and packaging needs. With meticulous attention to detail and an abundance of passion, he ensures that each item is in perfect condition and safely distributed. His wonderful sense of humour and cheeky smile are just a bonus to his reputable talent and work ethic. La Quare has the utmost respect for our products, as we do for him.

INDUSTRIOUS  //  FUNNY  //  KIND


LA RAIN

WAREHOUSE ASSISTANT

From Thailand / Myanmar

La Rain is La Quare’s right-hand man in the Warehouse (and also his younger brother). Assisting with packaging, assembling, lifting and adjusting, La Rain is a key asset to the smooth running of the Warehouse and careful handling of the product. No task is too small or too big and we are constantly blown away by what he is capable of. Like his brother, La Rain possesses amazing attention to detail and unbeatable care and respect in everything that he does. Despite his quiet, coy nature, La Rain is an avid musician who loves to sing and play the guitar, which demonstrates his creative, passionate character. He is hardworking, kind-hearted and essential to the Warehouse, Showroom and EDITO team.

DILIGENT  //  SHY  //  LOVING